The RADA(R) desk-pad is available in A3 and A2 sizes, with each pad comprising of 25 individual pages of high quality crisp white 100gm paper, aligned and glued on the top edge and mounted on a quality ‘hardback’ board.
RADA(R) is an acronym for Reconnaissance, Alignment, Decide, Act and Review/ Repeat. RADAR is, without doubt, a powerful catalyst for continuous improvement and its visual simplicity truly belies its real-world practical application. Fundamentally the ‘process’ route of this methodology is a systematic progression in a clockwise direction into each individual section represented by the sectional header of R-A-D-A-(R).
Reconnaissance (Situational Intelligence) is a pro-active Market Research Study. Importantly, the market intelligence activity is bi-directional (both inward and outward) from the Company as we need to gather information about the Marketing Environment and test/validate new ideas. The outcome of this section is an ‘evidence-based’ observation trigger/market requirement.
Following Reconnaissance, representative of a delta observation that has, in turn, triggered RADA(R) is passed to Alignment (Strategic Alignment) for Impact Analysis. The interpretation of Situational Information would primarily be against a previously agreed set of Objectives / KPI’s. A specific interactive business model is available for this activity if required.
Following the Strategic Alignment activity whereby the Impact Analysis Study has qualified the associated delta. This may include, Strategic Opportunities, Weaknesses and/or Threats. The analysis is presented for ‘Solution Hypothesis’ (Decide) to Decide what action to take going forward. This activity may include Product / Solution planning and budget requirements, alignment and agreement of Strategic Objectives and the formulation of Strategies to achieve the Objectives.
Following the decision to Proceed after the ‘Decide’ activity, a Project Solution is then undertaken as specific project Action (Tactical Action). Action depends upon the internal product/service offering but typically may include Development and Operational activities followed by the ‘deployment’ of the actual solution.
RADA is then appropriately followed by Review / Reset/ Repeat activity – Which of course completes that particular increment/cycle of improvement and or planned strategic advantage.
A simple but highly effective methodology which is immensely powerful and activity-based…
The RADAR desk pad is an invaluable addition to a directors/managers arsenal of management tools, …it’s always there to capture, analyse and manage at every step of the way – no matter what the ‘Issue’, ‘Problem’ or ‘Opportunity’. …A catalyst of continuous improvement.
Original Methodology by Steve Heron, IPM. Copyright 2009 – 2019