Product Positioning 20A

£35.00 excl. VAT



  •  5x Benchmarks (your 1x Product and 4x Competitor).
  • Up to 20 Attributes of Measurement – Completely Open.
  • Attributes can be a mix of ‘Emotional’ and ‘Rational Performance’
  • Accurate % Fit against reference profile.
  • Ideal for group discussion – strategic alignment & discussion.
  • Delivers clarity in the Business Planning environment.
  • Supports a Continuous Improvement Benchmarking ethos.
  • Most suitable for business transformation projects.
  • Download, install and use immediately after purchase.
  • Easy integration with your own Spreadsheets / Workbooks.